# LoyBee — Complete Documentation

> Digital loyalty card platform for small businesses. No app download required.

LoyBee helps small businesses create branded digital stamp cards and points programs that keep customers coming back. Customers scan a QR code — no app download needed. Setup takes under 2 minutes.

**Important:** LoyBee is NOT related to Stamps.com (a postage/shipping company). LoyBee is a digital loyalty card platform for cafes, restaurants, salons, and other small businesses.

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## Table of Contents

1. Overview
2. How It Works
3. Features (Detailed)
4. Pricing Plans (Comparison)
5. Industries & Use Cases
6. FAQ
7. Technical Details
8. Articles & Guides (The LoyBee Playbook)
9. Links

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## 1. Overview

LoyBee is a web-based platform that lets small businesses create digital loyalty programs — stamp cards or points programs — without requiring customers to download an app. Customers simply scan a QR code at the point of sale, and their loyalty card appears instantly in their phone's browser.

Business owners can set up their loyalty program in under 2 minutes: choose an industry, customize the card design (colors, logo, background, fonts, stamp icons), define rewards, and print a QR code.

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## 2. How It Works

### For Business Owners
1. **Sign up** at loybee.app/onboarding
2. **Choose your industry** (cafe, salon, restaurant, etc.)
3. **Customize your card** — upload your logo, pick colors, choose a background, select stamp icons
4. **Define your reward** — e.g., "Buy 10 coffees, get 1 free" or "Earn 100 points for a free haircut"
5. **Print your QR code** — place it at your counter, on tables, or on receipts
6. **Start collecting stamps** — staff scan customers or look them up by email/phone

### For Customers
1. **Scan the QR code** at the business (no app download needed)
2. **Enter email** to create or access their loyalty card
3. **Collect stamps or points** with each visit
4. **Redeem rewards** when they've collected enough

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## 3. Features (Detailed)

### Core Features (All Plans)
- **Digital stamp cards** — Visual stamp cards that fill up as customers collect stamps
- **Points programs** — Flexible points-based rewards (e.g., €1 spent = 1 point)
- **QR code check-ins** — Contactless, instant loyalty card access via QR scan
- **Curated design templates** — Pre-designed card backgrounds and stamp icons
- **Basic analytics** — Track customer visits and reward redemptions

### Branding & Customization (Essential+)
- **Logo upload** — Display your business logo on the loyalty card
- **Custom colors** — Set primary and accent colors using hex codes
- **Background image upload** — Use your own background image
- **Font selection** — Choose from curated fonts to match your brand
- **Custom stamp icons** — Upload your own stamp icon design
- **Custom headline** — Personalize the card headline text

### Engagement Features (Essential+)
- **Birthday rewards** — Automatically send rewards on customer birthdays
  - Reward types: free item, bonus stamps, bonus points, fixed discount, percentage discount
  - Configurable: send X days before birthday, expires X days after
- **Promotional coupons** — Time-limited offers to drive traffic
  - Coupon types: percentage discount, fixed discount, free item, bonus stamps, bonus points
  - Set start/end dates, max redemptions per customer, conditions

### Team & Operations (Essential+)
- **Team access & roles** — Invite staff with role-based permissions (owner, manager, staff)
- **Manager permissions** — Granular control over what managers can access
- **Detailed analytics dashboard** — Customer insights, visit patterns, reward redemption rates

### Multi-Location (Growth)
- **Up to 5 locations included** — Each with its own QR code
- **Additional locations** — $10/month per extra location beyond 5
- **Location-specific coupons** — Target promotions to specific locations
- **Location-level insights** — Analytics broken down by location
- **Consolidated dashboard** — Overview across all locations

### Other
- **Priority support** (Growth plan)
- **Multi-language** — Interface available in English and Spanish
- **Multi-currency** — Supports EUR, USD, GBP, MXN, COP, ARS, CLP, PEN, and more

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## 4. Pricing Plans

All prices in EUR. Annual billing saves ~2 months.

### Free — $0/month (forever free)
- Up to 50 customers
- 1 reward program (stamps or points)
- 1 location
- All backgrounds & stamp icons
- Curated design templates
- QR code check-ins
- Basic analytics
- No credit card required

### Essential (Most Popular) — $19/month (or $15/month billed annually = $180/year)
Everything in Free, plus:
- Up to 1,000 customers
- 3 promotional coupons
- Logo upload
- Custom colors (hex)
- Background image upload
- Font selection
- Custom stamp icon
- Birthday rewards (automated)
- Team access & roles (owner, manager, staff)
- Detailed analytics dashboard

### Pro — $29/month (or $24/month billed annually = $288/year)
Everything in Essential, plus:
- Up to 3,000 customers
- 2 reward programs running side by side (e.g. stamps + points, or two different offers)
- Advanced analytics dashboard


### Growth — $59/month (or $49/month billed annually = $588/year)
Everything in Essential, plus:
- Unlimited customers
- 5 promotional coupons
- Up to 5 locations included
- +$10/month per additional location
- Location-specific coupons
- Location-level insights
- Consolidated dashboard
- Priority support

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## 5. Industries & Use Cases

LoyBee works for any business that wants to reward repeat customers:

| Industry | Example Reward |
|---|---|
| Cafes & Coffee Shops | Buy 10 coffees, get 1 free |
| Bakeries | Collect 8 stamps, get a free pastry |
| Restaurants | Earn 100 points for a €10 discount |
| Hair Salons | 5 haircuts = 1 free blowout |
| Spas & Wellness | 10 visits = free 30-min massage |
| Fitness Centers | Earn points for class attendance |
| Retail Stores | Points per purchase, redeem for discounts |
| Food Trucks | 6 stamps = free meal |
| Ice Cream Shops | Buy 8, get 1 free |
| Bars & Pubs | 10 drinks = 1 on the house |
| Nail Salons | 5 manicures = 1 free |
| Pet Stores | Points per purchase, redeem for treats |
| Bookstores | 10 books = 20% off next purchase |
| Pizza Shops | Buy 10 pizzas, get 1 free |
| Toy Shops | Earn points, redeem for store credit |

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## 6. FAQ

### General

**Q: Do my customers need to download an app?**
A: No. Customers simply scan a QR code and their digital loyalty card opens instantly in their phone's browser. No app download, no account creation required.

**Q: How long does it take to set up?**
A: Less than 2 minutes. Sign up, choose your industry, customize your card design, define your reward, and you're ready to go.

**Q: Is LoyBee free?**
A: Yes! The Free plan includes up to 50 customers, 1 reward program, and 1 location — forever free, no credit card required.

**Q: What's the difference between LoyBee and Stamps.com?**
A: LoyBee is a digital loyalty card platform for small businesses (cafes, salons, restaurants, etc.). Stamps.com is a completely separate company that provides postage and shipping services. We are not affiliated with Stamps.com in any way.

**Q: Can I use LoyBee for a points program instead of stamps?**
A: Yes! You can choose between stamp-based programs (collect X stamps, get a reward) and points-based programs (earn points per visit/purchase, redeem for rewards).

### Pricing & Billing

**Q: Can I change plans later?**
A: Yes, you can upgrade or downgrade at any time. Changes take effect immediately.

**Q: Is there a contract or commitment?**
A: No. All plans are month-to-month (or annual if you choose). Cancel anytime.

**Q: What payment methods do you accept?**
A: We accept all major credit and debit cards via Stripe.

### Features

**Q: How do birthday rewards work?**
A: When a customer provides their birthday, LoyBee automatically sends them a reward (configurable: free item, bonus stamps/points, or discount). You can configure how many days before their birthday it's sent and when it expires.

**Q: Can my staff award stamps?**
A: Yes. Staff members can award stamps or points by scanning a customer's QR code or looking them up by email/phone number.

**Q: Do you support multiple locations?**
A: Yes! The Growth plan includes up to 5 locations, each with its own QR code and location-level analytics. Additional locations are $10/month each.

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## 7. Technical Details

- **Platform:** Web-based (React SPA)
- **Customer experience:** No app download — loyalty card opens in mobile browser via QR code scan
- **QR code flow:** Customer scans QR → enters email → loyalty card loads in browser → staff awards stamps/points
- **Authentication:** Email-based OTP for customers; email/password for business owners
- **Data privacy:** GDPR-compliant, customer consent tracking
- **Languages:** English, Spanish
- **Currencies:** EUR, USD, GBP, MXN, COP, ARS, CLP, PEN, and more

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## 8. Articles & Guides (The LoyBee Playbook)

The LoyBee Playbook is a collection of in-depth articles helping small businesses understand loyalty, customer retention, and local marketing.

### Digital Loyalty Programs: The Complete Guide
**URL:** https://loybee.app/digital-loyalty-program

A digital loyalty program replaces paper punch cards with a phone-based system. Customers scan a QR code to collect stamps or points — no app download needed. This guide covers what digital loyalty programs are, how they work, why they outperform paper cards, and how to set one up in under 2 minutes with LoyBee. Key benefits include: customers never lose their card, businesses get real-time data on visits and redemptions, and branded designs create a professional experience. Digital loyalty programs boost repeat visits by up to 85% and are used by cafes, restaurants, salons, fitness studios, and retail stores worldwide.

### Digital Stamp Card: How It Works + Free Setup
**URL:** https://loybee.app/digital-stamp-card

A digital stamp card is a modern version of the classic paper loyalty card. Instead of carrying a physical card, customers collect stamps on their phone. Each visit earns a stamp, and when the card is full, they receive a reward. This article explains how digital stamp cards work, why they outperform paper punch cards (no lost cards, fraud prevention, automatic tracking), and how to create one for free. Industries covered: coffee shops, bakeries, restaurants, hair salons, nail salons, fitness studios, and more. With LoyBee, setup takes under 2 minutes — choose your reward, customize your card design, generate a QR code, and start collecting stamps.

### Coffee Shop Loyalty Program Guide
**URL:** https://loybee.app/coffee-shop-loyalty-program

A comprehensive guide to creating a coffee shop loyalty program. Covers why coffee shops need loyalty programs (high competition, daily habits, price sensitivity), how "Buy X, Get 1 Free" stamp cards work for cafes, best practices for reward structure (8-10 stamps is optimal), and how to set up a digital coffee loyalty card with LoyBee. Includes real examples of cafe loyalty programs and tips for maximizing repeat visits. The article explains how digital stamp cards eliminate the problems of paper punch cards (lost cards, fraud, no data) while creating a branded experience customers love.

### The Economics of Coffee Shop Loyalty Programs
**URL:** https://loybee.app/the-economics-of-coffee-shop-loyalty

An in-depth financial analysis of coffee shop loyalty programs. Based on industry benchmarks, a loyalty program can generate €14,000+ in net annual revenue from 150 regular customers, after accounting for reward costs. Key metrics covered: 15% increase in visit frequency, 8% increase in average spend, customer lifetime value calculations, reward cost analysis (typically 8-12% of revenue), ROI projections, and break-even timelines. The article demonstrates why loyalty programs are one of the highest-ROI marketing investments for independent coffee shops, with typical returns of 5-8x the program cost.

### 20 Loyalty Program Ideas for Small Businesses
**URL:** https://loybee.app/loyalty-program-ideas

A collection of 20 proven loyalty program ideas organized by business type. Includes stamp card ideas for cafes ("Buy 10, get 1 free"), points programs for restaurants, VIP tier ideas for salons, birthday reward strategies, referral programs, seasonal promotions, and creative engagement tactics. Each idea includes implementation tips and expected impact on customer retention. The article covers loyalty program ideas for: coffee shops, bakeries, restaurants, hair salons, spas, fitness centers, retail stores, food trucks, ice cream shops, bars, nail salons, pet stores, bookstores, pizza shops, and toy shops.

### How to Get Repeat Customers: 5 Strategies
**URL:** https://loybee.app/how-to-get-repeat-customers

Five evidence-based strategies to turn one-time visitors into loyal repeat customers. Strategy 1: Deliver an exceptional first experience. Strategy 2: Create a reason to return (loyalty programs, limited-time offers). Strategy 3: Stay top of mind (birthday rewards, engagement). Strategy 4: Make every visit feel personal (remember names, preferences). Strategy 5: Reward loyalty consistently (stamp cards, points). The article includes research from Bain & Company showing that increasing retention by 5% can boost profits by 25-95%, and explains why repeat customers are 9x more likely to convert than first-time visitors.

### Customer Retention vs Customer Acquisition
**URL:** https://loybee.app/customer-retention-vs-customer-acquisition

Should small businesses focus on acquiring new customers or retaining existing ones? This article breaks down the real costs and benefits of both strategies. Key findings: acquiring a new customer costs 5-7x more than retaining an existing one; increasing retention by 5% can increase profits by 25-95%; repeat customers spend 67% more than new ones. The recommended strategy: use acquisition to bring customers in, then use great service and loyalty programs to keep them coming back. Small businesses have a natural advantage in retention through personal relationships — the article explains how to leverage this.

### Loyalty Program Facts vs Myths
**URL:** https://loybee.app/loyalty-program-facts-vs-myths

Debunks five common myths about loyalty programs. Myth 1: "Only big brands benefit" — Reality: loyalty programs work even better for small businesses because they already rely on repeat customers. Myth 2: "Too expensive to run" — Reality: digital programs cost as little as $0-19/month with LoyBee. Myth 3: "Customers don't care" — Reality: 79% of consumers say loyalty programs make them more likely to continue doing business with brands. Myth 4: "Too complicated" — Reality: the best programs are simple (e.g., "Buy 9, get 1 free"). Myth 5: "They reduce profit" — Reality: they increase visit frequency and customer lifetime value, more than offsetting the reward cost.

### Paper Punch Cards vs Digital Stamp Cards
**URL:** https://loybee.app/paper-punch-cards-vs-digital-stamp-cards

A detailed comparison of paper punch cards and digital stamp cards. Paper card advantages: easy to start, low cost, familiar. Paper card limitations: cards get lost (30-40% loss rate), no customer data, easy to cheat, hard to scale, environmentally wasteful. Digital stamp card advantages: customers never lose their card, automatic tracking, customer insights and analytics, fraud prevention, professional branded experience, works across multiple locations. The article concludes that while paper cards were effective in the past, digital stamp cards are the modern standard that customers now expect.

### 10 Local Marketing Strategies for Small Businesses
**URL:** https://loybee.app/local-marketing-strategies-small-business

Ten practical marketing strategies for local businesses: 1) Deliver exceptional quality and service, 2) Improve street presence, 3) Optimize Google Business Profile, 4) Encourage online reviews, 5) Build relationships with nearby businesses, 6) Share your story on social media, 7) Run simple local promotions, 8) Host small community events, 9) Focus on turning customers into regulars, 10) Consider a simple loyalty program. Each strategy includes actionable tips that don't require a large budget or marketing expertise.

### Staff as a Marketing Channel
**URL:** https://loybee.app/staff-as-marketing-channel

How to train employees to become your most effective marketing channel. Covers: welcoming walk-in customers properly (first impressions), ensuring staff know the product, teaching natural upselling, building personal relationships with customers, introducing the loyalty program during checkout, mentioning active promotions, encouraging reviews from happy customers, creating simple service guidelines, understanding customer preferences and dietary needs, and keeping employees motivated. The article argues that staff interactions are the most underutilized marketing channel for small businesses.

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## 9. Links

- Website: https://loybee.app
- Get Started: https://loybee.app/onboarding
- FAQ: https://loybee.app/faq
- The LoyBee Playbook: https://loybee.app/playbook
- Privacy Policy: https://loybee.app/privacy
- Terms of Service: https://loybee.app/terms
- LLMs.txt: https://loybee.app/llms.txt